PRODUCT DESIGN | BUSINESS ANALYSIS | DATA

PRODUCT DESIGN | BUSINESS ANALYSIS | DATA

PRODUCT DESIGN | BUSINESS ANALYSIS | DATA

03:32:07 PM

GERMANY | AVAILABLE WORLDWIDE

GERMANY | AVAILABLE WORLDWIDE

Aleksandra

Maslon

Digital Product Lead with 12+ years of experience working across product, business analysis and data to solve complex business and technology challenges.

Portrait of Human

ABOUT ME

Turning complex business problems into clear, effective digital solutions.

For over 12 years, I've worked on complex digital products where business, users, data and technology meet. My experience spans enterprise software, AI-powered platforms and customer-facing products.

My work starts long before the interface - with understanding the business problem, analysing processes and requirements, and identifying what actually needs to be solved.

Combining product thinking, business analysis, research and data helps me turn complexity into solutions that are useful, scalable and grounded in real business needs.

0+

Projects

0+

Projects

0+

Projects

0+

Clients

0+

Clients

0+

Clients

0+

Experience

0+

Experience

0+

Experience

SELECTED PROJECTS

avant garde portrait
Transforming Global Fleet Operations

Enterprise UX Design System UX Research Leadership

avant garde portrait
Transforming Global Fleet Operations

Enterprise UX Design System UX Research Leadership

avant garde portrait
Transforming Global Fleet Operations

Enterprise UX Design System UX Research Leadership

avant garde portrait
Research-Led Enterprise AI Product Strategy

UX Research Research Synthesis AI Product Strategy Conversation Design Behavioral Frameworks Rapid Prototyping & Validation

avant garde portrait
Research-Led Enterprise AI Product Strategy

UX Research Research Synthesis AI Product Strategy Conversation Design Behavioral Frameworks Rapid Prototyping & Validation

avant garde portrait
Research-Led Enterprise AI Product Strategy

UX Research Research Synthesis AI Product Strategy Conversation Design Behavioral Frameworks Rapid Prototyping & Validation

avant garde portrait
Optimising E-commerce Order Management

Business Process Analysis Stakeholder Analysis System & Data Flow Mapping Requirements Engineering Business Rules User Stories & Acceptance Criteria AS-IS / TO-BE Process Design

avant garde portrait
Optimising E-commerce Order Management

Business Process Analysis Stakeholder Analysis System & Data Flow Mapping Requirements Engineering Business Rules User Stories & Acceptance Criteria AS-IS / TO-BE Process Design

avant garde portrait
Optimising E-commerce Order Management

Business Process Analysis Stakeholder Analysis System & Data Flow Mapping Requirements Engineering Business Rules User Stories & Acceptance Criteria AS-IS / TO-BE Process Design

avant garde portrait
Simplifying Mobile Banking for Small Businesses

UX Research Information Architecture User flows UI Design Usability Testing

avant garde portrait
Simplifying Mobile Banking for Small Businesses

UX Research Information Architecture User flows UI Design Usability Testing

avant garde portrait
Simplifying Mobile Banking for Small Businesses

UX Research Information Architecture User flows UI Design Usability Testing

FOCUS AREAS

AI & Product Design

I shape complex digital products from business challenge and discovery through strategy, design and delivery.

AI Product Design • AI Experience (AX) • Human-Centered AI • Product Strategy • Enterprise SaaS • UX/UI • Complex Workflows • Design Systems

AI & Product Design

I shape complex digital products from business challenge and discovery through strategy, design and delivery.

AI Product Design • AI Experience (AX) • Human-Centered AI • Product Strategy • Enterprise SaaS • UX/UI • Complex Workflows • Design Systems

AI & Product Design

I shape complex digital products from business challenge and discovery through strategy, design and delivery.

AI Product Design • AI Experience (AX) • Human-Centered AI • Product Strategy • Enterprise SaaS • UX/UI • Complex Workflows • Design Systems

Business Analysis

I translate business needs and complex processes into clear requirements, workflows and actionable solutions.

Requirements • Process Mapping • AS-IS / TO-BE • Business Rules • User Stories • Acceptance Criteria

Business Analysis

I translate business needs and complex processes into clear requirements, workflows and actionable solutions.

Requirements • Process Mapping • AS-IS / TO-BE • Business Rules • User Stories • Acceptance Criteria

Business Analysis

I translate business needs and complex processes into clear requirements, workflows and actionable solutions.

Requirements • Process Mapping • AS-IS / TO-BE • Business Rules • User Stories • Acceptance Criteria

Data Analysis

I turn data into insights that support better business, product and operational decisions.

Python • SQL • Data Analysis • Data Visualisation • KPIs • Dashboards

Data Analysis

I turn data into insights that support better business, product and operational decisions.

Python • SQL • Data Analysis • Data Visualisation • KPIs • Dashboards

Data Analysis

I turn data into insights that support better business, product and operational decisions.

Python • SQL • Data Analysis • Data Visualisation • KPIs • Dashboards

Research & Strategy

I uncover user and business needs, reduce uncertainty and create evidence for better product decisions.

Research • Stakeholder Interviews • Workshops • Discovery • Journey Mapping • Product Strategy

Research & Strategy

I uncover user and business needs, reduce uncertainty and create evidence for better product decisions.

Research • Stakeholder Interviews • Workshops • Discovery • Journey Mapping • Product Strategy

Research & Strategy

I uncover user and business needs, reduce uncertainty and create evidence for better product decisions.

Research • Stakeholder Interviews • Workshops • Discovery • Journey Mapping • Product Strategy

TESTIMONIALS

CLIENT VOICES

Thoughts from the people behind the products we built together.

A trusted partner from day one.

From navigating a large-scale SaaS project to taking ownership beyond design, the collaboration felt seamless, reliable, and genuinely impactful.

Rafa, Business Analyst & Product Owner

CLIENT VOICES

Thoughts from the people behind the products we built together.

A trusted partner from day one.

From navigating a large-scale SaaS project to taking ownership beyond design, the collaboration felt seamless, reliable, and genuinely impactful.

Rafa, Business Analyst & Product Owner

LET’S BRING

YOUR VISION

TO LIFE