Hi again!
Hi there, I’m Aleksandra – a multidisciplinary Product and UX Design Leader based in Germany, with 10+ years of experience at the intersection of design, data and AI.
I design across the full spectrum – from complex, data-intensive B2B systems to intuitive, customer-facing products. I’ve led design for enterprise platforms, big data environments and AI-driven solutions, as well as digital products used by millions.
As Head of Design, Team Lead and Design Director, I’ve built and guided teams, shaped product strategies, and delivered solutions that drive measurable business impact.
My work today is rooted in an AI-native approach – not as an add-on, but as an integral part of how products are conceived, designed and scaled. I use AI to accelerate processes, uncover insights and create smarter, more adaptive user experiences. I specialize in transforming complexity into clarity – turning data, systems and business requirements into intuitive, meaningful products that people actually want to use.
Selected industries & collaborations:
- Automotive: Audi, Sixt
- Medical: ZEISS, Siemens Healthineers
- Banking & Fintech: ING, Holvi
- Public Sector & Government: complex, data-driven platforms
- Consumer & E-commerce: IKEA, adidas, Swarovski, Flora Point
Product scope:
- Data-intensive B2B systems and enterprise platforms
- Customer-facing platforms and e-commerce
- Banking and fintech applications
- Time management and productivity tools
- Travel and mobility apps
- Plant care and lifestyle applications
- Energy consumption and data-driven applications
I believe great design goes beyond aesthetics – it creates clarity, builds trust and delivers real value. Whether working on complex systems or everyday products, my goal is always the same: to design experiences that are intelligent, human and impactful.
Outside of design, I’m simply someone who enjoys creating in many different ways. I love painting, making collages, working with ceramics, and spending time in my garden – gardening keeps me calm and connected to nature 🙂
I also enjoy reading a good book and exploring Europe on my motorcycle whenever I can.
What You Get
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AI Product & Integration Experience
Work with a Product and UX Designer experienced in designing AI-powered products as well as integrating AI solutions that enhance existing digital products. From concept to implementation, I help translate AI capabilities into usable, trustworthy, and valuable user experiences. -
Extensive Experience
Leverage over 10 years of hands-on experience in UX and product design, including leading design initiatives and collaborating closely with cross-functional teams to deliver mature, well-crafted digital products. -
Strategic & Analytical Mindset
Benefit from a designer who combines strategic thinking with analytical depth – aligning user needs, business goals, and data-driven insights to support informed product decisions. -
Human-Centered AI Design
Ensure that AI-driven features remain understandable, transparent, and user-centered. I focus on designing interfaces and interactions that build trust, clarity, and confidence around complex systems and intelligent technologies.
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Holistic Product Thinking
Experience a holistic approach that considers the entire user journey – from first touchpoints to advanced AI-supported workflows – ensuring consistency, coherence, and scalability across products and platforms. -
Collaborative Partnership
Work in a transparent, collaborative partnership where design, product, data, and engineering come together. I support teams by facilitating alignment, shared understanding, and effective decision-making. -
Iterative & Feedback-Driven Process
Engage in an iterative design process that embraces testing, feedback, and continuous refinement – especially important when working with evolving AI models and complex product ecosystems. -
Measurable Impact
Design solutions that deliver measurable value through improved usability, adoption, user satisfaction, and product performance – whether through AI-powered features or AI-enhanced existing products.
Let’s make something amazing together!
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LEGAL NOTICE
Location
Germany, Ulm Area
Contact
hello@aleksandramaslon.com